Enterprise Strategy and Implementation
Situation:
Our client’s initial request was for a footprint study to help them understand the environmental risks across their global operations. They wanted a defensive strategy to protect the brand. We proposed viewing their significant environmental impacts less as a risk to be avoided and more as a strategic business opportunity to drive innovation, lower costs and train high potential leaders in system thinking.
Our Role:
We first developed a methodology to quickly identify the environmental hot spots throughout their operations and value chain. Then using that information to identify focus areas, we designed and oversaw a strategy creation process led by the CEO, executive team and up-and-coming leaders to capture quick wins and set in motion game changing value chain innovation. To do this, we launched 15 Sustainable Value Networks, made up of business leads, suppliers, other value chain partners, non-profit organizations, academia and government. Additionally, Blu Skye led over 20 immersive sustainability field trips for senior executives to develop the skills to apply sustainability in their divisions. We created and managed multi-stakeholder engagements and community dialogues. And we produced two dozen mini-documentaries, an internal web portal, and print advertisements and partnered to create a prototype green store.
Results:
Our client has:
- Significantly reduced costs through increased efficiency of energy and materials use, with a focus on stores, distribution centers and the company’s trucking fleet.
- Increased logistical efficiency from supply chain redesign and smart packaging.
- Turned former costly waste streams into revenue streams.
- Worked together with suppliers, NGOs and experts to lower costs and increase product quality by lowering negative environmental and social impacts.
- Used sustainability to attract and retain talent.
- Improved its reputation world-wide.